Common User Issues & Support Resolutions
For Customer Experience (CX), Sales, and Support Teams
1. Purpose of This SOP
To give internal teams a single source of truth for:
Understanding common customer problems
Providing accurate, predictable resolutions
Giving consistent communication scripts
Reducing SLA and response times
Ensuring smooth and positive customer experience
2. Categories of Common User Issues
Customer issues fall into 6 categories:
Website/App Issues
Pricing & Condition Issues
Order Creation Issues
Pickup Issues
Payment Issues
Post-Order / Refund Issues
Each category has its own SOP below.
3. Website/App Issues & Resolutions
A. Price Not Loading / Page Stuck
Cause: Browser cache, slow device, network issue
Resolution:
Ask customer to refresh
Ask them to try incognito mode
Try the Cashkr App instead of Website
Clear browser cache
If still unresolved → escalate to Tech
Script:
“Please refresh the page or try opening in incognito mode once. If it still doesn't load, our tech team will fix it shortly.”
B. Model Not Found
Cause: Newly launched model or unsupported device
Resolution:
Check if model is new → raise ticket for Pricing Team
If extremely old → inform user it's not supported
Script:
“Some newly launched models take time to appear. I will get it added immediately and notify you.”
C. Pincode Not Serviceable
Cause: No vendor coverage in that area
Resolution:
Check internal coverage sheet
Offer alternative date if vendor will be available soon
If not supported → close lead politely
Script:
“We are expanding rapidly, but your area isn’t covered yet. We’ll notify you as soon as pickups start in your location.”
D. App Crashing / Freezing
Resolution:
Update app
Restart phone
Try reinstalling
Report to Tech if recurring
4. Pricing & Condition Issues
A. Price Lower Than Expected (Before Pickup)
Resolution:
Explain pricing logic:
Device condition
Market demand
Age
Variants
Dynamic pricing
Script:
“The price is estimated based on your selected condition and today’s market value. The final price is confirmed after inspection.”
B. Price Reduced After Vendor Inspection
Causes:
Battery
Screen
Camera
Body dents
Device faults
Resolution:
Ask vendor for defect details
Explain condition impact to customer
If customer rejects → cancel order politely
Script:
“The vendor found some condition issues that reduced its resale value. If you’re not comfortable with the updated price, we can cancel the order—no problem.”
C. Customer Claims “Other Platform Offers More”
Resolution:
Ask for their final quote screenshot and try matching (as per policy).
5. Order Creation Issues
A. Customer Unable to Enter Address
Resolution:
Guide them step-by-step
Ask for pincode and autofill
Use “Address Format Help” template
If backend issue → notify Tech
B. Duplicate Orders Created
Resolution:
Identify active order
Cancel duplicates
Inform customer
Script:
“You created multiple orders by mistake. We’ve kept the most recent one active and cancelled the others.”
C. Customer Entered Wrong Details
Resolution:
Edit address or phone via Admin Panel (CX only)
Reconfirm with customer
Update order immediately
6. Pickup Issues (Most Common)
A. Vendor Delayed or Not Arriving
Resolution:
Call vendor
Share updated ETA
If vendor unavailable → assign next vendor
Apologize to customer
Script:
“Our partner is on the way. We apologize for the delay. We’re ensuring they reach you as soon as possible.”
B. Customer Cannot Reach Vendor
Resolution:
Call vendor
If unreachable → assign new vendor
C. Vendor Behaviour Complaint
Resolution:
Apologize
Take detailed statement
Escalate to Ops
Replace vendor immediately
Script:
“Thank you for bringing this to our attention. We are assigning a new partner and taking action on the previous one.”
D. Vendor Reduced Price Too Much
Resolution:
Ask vendor for inspection details
Explain valuation logic to customer
Cross-check discrepancies
E. Customer Wants to Reschedule Pickup
Resolution:
Update date/time in admin
Notify vendor
7. Payment Issues
A. Customer Didn’t Receive OTP
Resolution:
Check network
Check DND settings
Try resend OTP
Restart device
If still not received → escalate
B. Payment Successful but SMS Not Received
Resolution:
Ask customer to check bank app
Check transaction status in vendor app
Provide transaction ID
C. Customer Says “Payment Not Received”
Resolution:
Ask for 2–5 minutes delay
Verify in admin panel
Confirm vendor wallet deduction
If stuck → escalate to Finance
D. Vendor Claims Payment Failed
Resolution:
Check error screen
Ask vendor to retry
Raise ticket if repeated
8. Post-Order / Refund Issues
A. Refund Not Received
Causes:
Pending admin approval
Finance delay
Incorrect refund amount
Resolution:
Check refund logs
Confirm expected amount
Escalate to Finance if needed
B. Customer Wants to Cancel Order
Resolution:
Verify stage
Cancel if vendor has not inspected yet
If inspected → vendor must enter “Customer Rejected Price”
C. Customer Wants to Sell Second Device
Resolution:
Help them create another order
Upsell referrals
9. Communication Templates (Use in CX Genie)
A. General Apology + Assurance
“Sorry for the inconvenience. I’m checking this right away and will resolve it for you.”
B. Technical Issue Script
“This looks like a temporary technical issue. I’ll have it fixed quickly for you.”
C. Price Clarification Script
“Prices depend on actual device condition and today’s market value. The final price is confirmed after inspection.”
D. Vendor Delay Script
“Our partner is slightly delayed due to traffic. We’re coordinating and ensuring they reach you shortly.”
E. Payment Assurance Script
“Your payment is processed through OTP-secured transfer. Please wait for a moment while we verify the confirmation.”
10. Issue Priority Levels
Issue Type | Priority | Response Time |
|---|---|---|
Payment issues | Critical | 0–10 mins |
Pickup delay | High | 10–30 mins |
Pricing dispute | Medium | 1–2 hours |
Website/app error | Medium | 2–3 hours |
Refund query | Low | 24 hours |
11. One-Page Summary (Training Card)
Top 6 Issues:
Price confusion
Vendor delay
OTP/payment issue
Wrong model
Website not loading
Pincode not serviceable
Support Must:
✔ Stay polite
✔ Solve quickly
✔ Escalate correctly
✔ Use standard scripts
✔ Log issue in admin panel
✔ Ensure customer satisfaction